In Quest to Drive More Efficient Lead-to-Revenue Processes for Clients, Colorado B2B Marketing Agency Builds Proficiency with Premier Marketing Automation Tool
COLORADO SPRINGS, Colo. – (February 11, 2016) – Business-to-business (B2B) marketing firm Fusion Marketing Partners (FMP) just earned Silver Certification with SharpSpring, a leading marketing automation tool designed to help companies gain more leads, convert them to sales and more quickly track and improve lead-to-revenue (L2R) activities.
Silver Certification signifies that a minimum of three staff members are proficient in using the marketing automation platform and implementing lead-to-revenue strategies. The capabilities represented by SharpSpring are one of the pillars that support FMP’s full range of marketing automation services, which include creating and executing L2R frameworks, B2B marketing strategy, demand generation, brand- and awareness-building, and content marketing.
According to Sam McPherson, Director of Account Management for SharpSpring, “We are very pleased to have Fusion Marketing Partners as a certified partner. Their B2B marketing credentials, combined with our marketing and sales technology platform, makes for a potent combination that will be of great benefit to our joint clients.”
“We want to practice what we preach in efficient L2R strategies every step of the way,” said Christopher Ryan, FMP’s CEO and founder. “SharpSpring certification is a critical tactical step in giving our clients an edge in vigorously competitive niches and proving marketing ROI for them.”
About Fusion Marketing Partners
Fusion Marketing Partners (FMP) is a B2B marketing agency that specializes in helping companies create powerful lead-to-revenue machines to turn around their stalled or underperforming marketing and sales operations and build value in their business. FMP’s strategic expertise and vigorous execution of proven tactics has quickly driven measurable improvements in awareness, leads and revenue for B2B clients across the U.S. and internationally. The company was founded by principals with deep experience in B2B marketing, sales, business development, web marketing, and public relations — from successful startups to Silicon Valley giants. To find out more, visit http://www.fusionmarketingpartners.com.
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