Colorado Springs Radio Show to Offer Practical Insight into B2B Marketers’ Biggest Challenges
COLORADO SPRINGS, Colo. – (May 2, 2013) – Business-to-business (B2B) marketing firm Fusion Marketing Partners (FMP) today announced that co-founder and CEO Christopher Ryan will appear as the featured guest on KRDO News Radio’s Saturday Business Magazine on Saturday, May 4 at 12 p.m. MT. The one-hour show, hosted by Pikes Peak National Bank President Robin Roberts and RCN Group’s Ted Robertson, supports and highlights small businesses and entrepreneurs in the Pikes Peak Region.
Roberts and Ryan will discuss the challenges that small- and medium-sized B2B businesses face in predictably growing their awareness, leads and revenue. Ryan will highlight key strategies for correctly positioning offerings in the marketplace, promoting awareness and customer conversion, and driving down cost per lead in today’s hypercompetitive B2B marketplace.
“Chris Ryan has a well-deserved reputation in Colorado and beyond for a no-nonsense, results-oriented approach to B2B marketing,” said Roberts. “We’re thrilled to have him on the show and are confident our B2B listeners will have a great reason to tune in.”
“Sharing the proven strategies that will help the companies in our community become more effective is one of FMP’s core values,” said Ryan. “I’m honored that Robin and Ted have invited us to share their platform.”
KRDO broadcasts at 105.5 FM and 1240 AM. Listeners who are unable to hear the show live can access an archive of Colorado Business Magazine’s programs on the station’s website.
About Fusion Marketing Partners
Fusion Marketing Partners (FMP) is an expert outsourced B2B marketing provider that specializes in helping small- to medium-sized companies turn around their stalled or underperforming marketing plans and build value in their business. FMP’s unique strategic expertise and vigorous execution of proven tactics has quickly driven measurable improvements in awareness, leads and revenue for B2B clients across the U.S. The company was founded by principals with deep experience in B2B marketing, sales, business development, web development, web marketing, and public relations — from successful startups to Silicon Valley giants. To find out more, please visit www.fusionmarketingpartners.com.
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