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Tag: ‘Sales Leads’

In B2B Marketing, Your Brand is Everything (by Christopher Ryan)

Posted Dec 9 2009 by in B2B Marketing, Marketing, Marketing Strategy, Sales, Social Media with 3 Comments

In B2B marketing and sales, your brand is extremely important. This article talks about the six key principles to make sure that your brand is compelling and differentiated.

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B2B Lead Issues

Posted Sep 17 2009 by in Lead Development, Lead Generation, Marketing, Sales, Sales Leads with 1 Comment

In research reported in Brian Carroll’s B2B Lead Generation blog (http://blog.startwithalead.com), the biggest pain point (34%) is converting leads to pipeline revenue.

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