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How to Use CRM to Quickly Bridge the Gap Between Sales and Marketing
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CRM has many uses and benefits, but one of the most important is the ability to align and optimize every part of the end-to-end marketing and sales process. This powerful 60-minute webinar will cover:

  1. How to close the gap that exists between sales and marketing.
  2. What sales really needs from marketing and how to create an effective service level agreement (SLA).
  3. Ways to ensure that all relevant prospect and customer details are captured.
  4. How to use CRM to nurture prospects and efficiently move them through the process.
  5. How to synchronize and optimize marketing and sales for better results at every stage.
  6. The best ways to report on marketing and sales results.
  7. Real-world examples and demonstration of how companies use Microsoft CRM to optimize both marketing and sales.