Sales | B2B Marketing - Fusion Marketing Partners - Part 2

Category Archive
for: ‘Sales’

B2B Lead Issues

In research reported in Brian Carroll’s B2B Lead Generation blog (http://blog.startwithalead.com), the biggest pain point (34%) is converting leads to pipeline revenue.

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Do you have the right sales model?

Sometimes, a business struggles because it has the wrong sales model. It is based on 100% direct sales when it should be all or partial indirect. Or it is not utilizing sales development, inside sales or the Internet channel. And despite all the possible permutations of how you can get there, there are only three …

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